User behavior has a bigger influence on your property’s SEO than you realize. Guest blogger Marco Braggio looks at 3 ways travel shoppers affect your SEO and how to use these to your advantage.
Even the most-experienced SEO experts must learn how to adapt to the changes Google makes in their search engine algorithms. Staying up-to-date on Google’s latest trends and changes will allow you to remain ahead of the game when it comes to planning your digital marketing strategies.
We break down the new rules of SEO and how they change the consumer’s path to purchase, mobile optimization, and ultimately, your return investment.
The key to a successful website starts with customer happiness. Guest blogger Alicia Whalen explains 6 tips to help get you back on track with your digital marketing plan.
The top five superstar storytellers of 2015 compel travel shoppers with their unique hotel story. Learn how they do it and how you can too!
The Grant Hall Hotel shines as this month’s Superstar Storyteller! They tell a consistent narrative across multiple platforms, including their website and social media platforms, which makes travel shoppers want to come visit.