Visual merchandising is transforming online commerce.
The world of travel shopping is changing in ways that reflect overall trends in Internet commerce. According to market research, online hotel shoppers value rich visual content that informs and supports their buying decisions. As their expectations grow, they are gravitating to hotels that most effectively present themselves online.
In this new white paper by our Chief Marketing Office, John McAuliffe, you will learn:
- How visual merchandising drives more bookings
- How online retailers and other hotels are visually merchandising online
- Steps you can take to get started