Darlene Rondeau recaps the emerging trends facing hotel marketers discussed at the HSMAI Digital Marketing Council’s Fall 2016 Planning Conference.
Mobility is significantly changing the way people research and book travel. Furthermore, hotels with a mobile-friendly website will now move higher up in Google search results than hotels that don’t. So if you don’t have a mobile website yet, it’s most certainly impacting your bottom line. The stats no hotelier can ignore.
Video is a great way to show off the space and overall vibe of your property in a dynamic way. Learn how to make a professional hotel video without breaking the bank.
Anatoly Polyakov, Owner of Heart of the Village Inn, shares his experience building a mobile website for his property, and the benefits he has seen since doing so.
By the end of 2016, Skift predicts that over half (51.8%) of online travel bookings in the US will come from mobile devices. So if you don’t have a mobile website for your hotel, then you’re missing out serious revenue. Here’s a quick recap from our latest webinar, “How to Build a Mobile Website That Converts.” Watch it on-demand to learn more.
Part 2 of our two-part series on how to drive quality traffic to your hotel website. Learn how to make your website discoverable and keep visitors engaged.
81% of online travel bookings are abandoned, worth nearly $1.78 trillion dollars. That’s a big number and, for hotel marketers, that’s a problem! We outline 5 reasons why online bookings are abandoned, and how to solve them to drive more direct bookings on your hotel website.
Naveen Nawaz, UX Manager for Product Management at Leonardo, talks about the importance of User Experience (UX) and Usability to a hotel website, and how Leonardo approaches it with Vizlly.
We recap the best, most actionable advice from our 2015 webinar series for hotel marketers. Learn how to grow your bottom line with these great tips from our pros!