See How The Hampton Inn Dulles/Cascades Does It
Hampton Inn Dulles/Cascades is part of B.F. Saul’s portfolio of hotels which includes full service, select service and extended stay hotels in airport, urban and suburban markets from first class brands: Hilton, Intercontinental Hotels Group and Marriott International.. Their e-commerce marketing team has mastered online merchandising by tailoring their hotels’ online experiences to meet travel shopper demands for richer visual experiences.
As you can see by the Hampton Inn Dulles/Cascades’ visual experience, they use video, virtual tours, and supporting text to engage travel shoppers, increase confidence, and most importantly, drive bookings. They do it using VBrochure Ultra Premium.
Being able to easily get video up on their sites and out to thousands of sites has been crucial to their success. “We experienced a 30% bump in bookings after we went from no video to video,” says David Attardi, Director of E-Commerce, B.F. Saul – Hampton Inn Dulles/Cascades.
Here’s how travel shoppers experience the Hampton Inn Dulles/Cascades online.
“VBrochure gives you a chance to communicate more effectively and ensure you’re connecting with travel shoppers.”Media, Media, Media…Visuals SELL hotel rooms… show them off! VBrochure is a GREAT selling tool that lets you show off your hotel with professional; still shots, 360 virtual tours and HD videos,” says Attardi.
Hotel specific websites, landing pages, email signature
Traditional travel sites (Yahoo, Travelocity, Orbitz, Priceline, etc.)
Media and specialty sites (Frommer’s, OneWed, etc.)
Social media and video sites (YouTube, Vimeo, etc.)
Learn how VFM Leonardo’s VBrochure Online Merchandising System can help you drive sales. Book a web demo!