Holiday Inn & Suites Ottawa Kanata’s business is to ensure guests love their experience – from the greeting at check in, to the wave goodbye. Every member of the hotel staff is ready and able to care, inspired to take action, and love the hotel guests every step of the way. Their number one goal is to deliver a “Great Hotel, Guests Love”!
“Whether you’re traveling with laptops, hockey skates or concert tickets, your home away from home awaits,” states the hotel’s website. Located minutes from famed NHL hockey, world-class concerts and events, entertainment, museums, wedding venues, golf, skiing at the Calabogie Peaks and ice skating on the Rideau Canal, there’s something for every guest to love.
Following the hotels recent stunning re-launch, Sales Manager, Jenna MacLeod recognized the importance of overhauling their online appearance to excite new and returning guests – and extend the “Great Hotel, Guests Love” mantra to their online presentation.
“In today’s market it is imperative to have a presence in the online world that paints the picture of who we are and lets our guests get to know us better. Guests visit us from all corners of the world, so it’s important that we are able to attractively showcase our property to them online and win them over.”
Now, with a carefully thought out and meaningful selection of media and text in the Holiday Inn Kanata’s VBrochure Multi-Media Player, guests can immediately tell that there’s a lot to love in and around the hotel.
“The VBrochure Online Merchandising System is a valuable tool for us in communicating our hotel’s features and benefits to potential clients and future guests. This user-friendly program allows us to showcase our property as “Best in Class,” says MacLeod.
Well-written, descriptive text with an inviting, friendly tone describes their video and each virtual tour and photo – creating a connection, setting the expectation and winning the travel shoppers’ love. “As soon as they’ve started scrolling through the images and reading our descriptions their experience is already underway; and once they arrive at the hotel their expectations become a reality”.
MacLeod believes that the quality of the experience they project to their guests through online merchandising leaves a lasting impression that has definitely had a positive effect on their bookings.
They have experienced increased booking conversions with more online travel shoppers reciprocating their love by booking. “Being able to view our hotel with a richer and more visually engaging story does increase a guest’s chance of booking with us, no question,” says MacLeod.
See How VBrochure Can Help Guests Fall in Love with Your Hotel! Book a web demo!