The travel shopping journey is not much different than that of a consumer shopping for a new pair of shoes online. In fact, it is almost identical.
Travelers are in search of informative, engaging, interactive experiences. And just like online retailers, hotels that meet these demands have the potential to drive sales and compel shoppers to click the ‘book now’ button.
We are hosting a live webinar next week to share valuable insights from successful retailers on how to attract travelers online – Engage at Every Stage: What Hotel Marketers Can Learn From Successful Online Retailers