Best Western Selects VFM Leonardo to Manage and Distribute Hotel Visuals

Best Western International, the WORLD’S LARGEST HOTEL CHAIN®, providing marketing, reservations and operational support to over 4,000* independently owned and operated member hotels in 80* countries and territories worldwide, has adopted VFM Leonardo’s VScape® Digital Asset Management System and named VFM Leonardo the preferred distributor of rich media for Best Western properties.

Luxe Worldwide Hotels Selects VFM Leonardo’s VScape® and VBrochure™ Products Exclusively to Distribute Visual Content and Visually Merchandise Hotels Online.

Luxe Worldwide Hotels, a premier representation company of over 200 independently owned and operated luxury hotels throughout the world, has selected VFM Leonardo to deliver images for member hotels to the VNetwork™ and named VFM Leonardo the exclusive distributor of rich media and provider of online visual merchandising tools for its member hotels. Using VScape […]

VFM Leonardo Provides Multimedia Content for OneWed.com

OneWed.com, the ultimate online resource for wedding planning and home of WeddingPreParty.com, announced today three new featured service provider partnerships (GigMasters.com, VFM Leonardo, Wedding by FlowerPetal) to provide engaged couples with a wealth of information, multimedia and purchasing convenience. By partnering with us to become part of our VNetwork™, couples using OneWed will be able to […]

VIDEO: The Role of Opaque Sites in the Travel Planning Process

Chris Anderson, Assistant Professor at the Cornell School of Hotel Administration, discusses how hoteliers can leverage sites like Priceline and Hotwire to price into the value-seeking, non-brand loyal consumer segment while maintaining higher rates at retail outlets. In this episode, you will learn tips on getting started with opaque sites: Start using them as soon […]

To Merchandise or Not

Hotels are doing a better job of merchandising online they have been in the past, states Felix Laboy, President and General Manager at Sabre Hospitality Solutions.