You have a story to tell, a mission statement, a feature, a location or an experience just waiting to be shared. Every hotel is unique and should use its voice to communicate with travel shoppers.
Vancouver, Canada is famous for its breathtaking views. Cascading mountains, crisp fresh lakes and sandy beaches make a beautiful backdrop for a hotel’s visual story. Park Inn & Suites by Radisson, Vancouver benefits from Vancouver’s natural beauty by showcasing it in compelling photos on their site. It is a stylish hotel situated in a convenient location for its guests who want to explore the city. In addition, the hotel offers some of the best views of the Vancouver skyline! It is also Leonardo’s latest Superstar Storyteller.
Park Inn & Suites by Radisson, Vancouver offers many appealing amenities for its guests. They display these features and their compelling visual story through pictures and videos on their VBrochure Multi-Media Player. The VBrochure helps the hotel amplify its visual story to online travel shoppers everywhere. Are you a business traveler? Check out photos under the “Meetings” tab! Do you love to work out? Take a look at photos of the fitness center! Are you coming to Vancouver simply because of its world-renowned beauty? Be sure to see the video showcasing the amazing views from the hotel! Whatever the travel segment is…Park Inn & Suites by Radisson, Vancouver’s VBrochure player tells stories that resonate!
The hotel really shines by promoting special offers on their Facebook page. The hotel has several great deals that have really been appealing to many travel shoppers. One example is their ”Multiple Nights Promotion” which gives travel shoppers 15% off if they stay 3 nights or more.
Facebook is an innovative way to reach out to your regulars but also to potential clientele. Nowadays, it’s important for businesses to have a Facebook page. In the U.S. alone, 67% of Internet users are on Facebook. The number is even higher in the U.K., with 82% of internet users having a Facebook account (Business Insider). Therefore, kudos to Park Inn & Suites by Radisson, Vancouver for utilizing this prominent social media tool to help promote the fantastic deals that they have to offer.
Park Inn & Suites by Radisson, Vancouver is a great example of a hotel that knows how to use social media to its advantage. They respond to questions and comments, promote their hotel features and current specials, and – most importantly – they have fun with it! It is important for a hotel to stay active on their social media accounts if they want to build brand recognition and engagement. Great job!