Tag: hilton

How can hotels find content for social media?

You can find content for social media all around you, if you have a creative eye for it. Even the little things like an upcoming holiday decoration, take a picture of it, edit it up and say “Halloween in the hotel is coming,” or something fun. You can even welcome a large group to your hotel by posting on their Facebook wall or your Facebook wall. Even the smallest things make great social media content, and they can really showcase your hotel’s personality.

How are travel distribution strategies changing?

So with the increasing importance of the online travel agencies and the dominance they have in the distribution channels online right now, we’re seeing hotel partners and transportation companies really try to shift more of the bookings directly to their website.