At the end of 2017, we asked for feedback on our current VScape Digital Asset Management platform. The results of our surveys and conversations with customers have taught us that hotel chains are more interested in a complete, comprehensive content management solution than a content distribution system. What hotel chains care about today is significantly different from what they cared about […]
Before we jump in to what a Digital Asset Management System is and what it can do for your hotel group, it’s important to first understand the concept of digital asset management and why doing it right is becoming more and more critical. What is Digital Asset Management? Digital Asset Management (DAM) is a discipline […]
For hotel chains, maintaining consistent online visual content for all properties across all websites (proprietary and third party) is a top priority. With the growing number of online channels and devices that travelers use to research and book hotels, ensuring consistency, quality, quantity and relevance of hotel images is a struggle many chains are faced with.
It’s a fact. Online video viewing is growing at a rapid pace. But do you know how much? Well, the number of videos viewed online increased 100% in May 2010 (ComScore). That’s big.
VFM Leonardo today announced that they have been selected by Marriott International to strengthen the online visual presentation of Marriott properties through photo distribution and online merchandising.