Are Millennials really that different? We debunk the myths in this blog.
There is a massive gap with Millennial participation in hotel loyalty programs. A study by Software Advice helps shed some light on how to fill this void.
What makes your property unique? What kind of traveler is most likely to book with your hotel? These are questions every hotelier must answer. Learn how to engage with different demographics and make your hotel standout.
Millennials, mobile and video: The triple threat that Google tackles in their latest study.
Claiming Millennials are not brand loyal is a complete misnomer. These 7 reasons will make you rethink the way you target this lucrative demographic.
This surprising statistic reveals how the majority of Millennials are accessing travel information.
You can use your guests’ online reviews to your advantage – as part of your hotel’s story.
From New York to Rotterdam, citizenM Hotels are putting their stylish mark on the global hospitality industry. They call themselves “a new kind of hotel” and for good reason.