There are many strategies to boosting revenue, but one area most hotels are neglecting. It’s called ancillary revenue; looking beyond your rooms, to other products or services that can generate revenue. Airlines and cruise lines have built a very healthy profit margin from ancillary services. It’s time for hotels to do the same.
Check out these six hotel websites to draw inspiration from. Can you “borrow” any of these ideas to make your own website stand out to travel shoppers?
Part 2 of our two-part series on how to drive quality traffic to your hotel website. Learn how to make your website discoverable and keep visitors engaged.
Special offers play a major role in your hotel website’s overall complexion to help drive direct bookings. Here’s how you do it properly.