Tag: travel shoppers

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Top 10 Articles from 2016

With just over two weeks until Christmas, we’re recapping the best blog articles from 2016. Here is what piqued the interest of hotel marketers around the globe, with some practical tips to take into 2017 and beyond.

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Emerging Trends: Does Your Hotel Need a Chatbot?

If you’ve ever asked Siri or Google Now a question, you’ve communicated with a type of chatbot. Chatbots give hotels the opportunity to improve the customer experience at every stage of the travel shopping journey. Major hotel chains and OTAs are jumping on this technology. Should you follow suit?

Ancillary Revenue: Increase your hotel's revenue

Look Beyond Your Rooms to Drive Ancillary Revenue in 2017

There are many strategies to boosting revenue, but one area most hotels are neglecting. It’s called ancillary revenue; looking beyond your rooms, to other products or services that can generate revenue. Airlines and cruise lines have built a very healthy profit margin from ancillary services. It’s time for hotels to do the same.

TrustYou reviews on Vizlly website

Becoming the Hotel Travelers Want to Book With

Today’s traveler is overwhelmed with options when searching for a hotel online, making it easy for the “right” hotel to go unnoticed. Ellis Connolly from TrustYou explains the role guest reviews, specifically meta-reviews, play in traveler booking decisions.

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