Have you adjusted your hotel marketing strategy to accommodate the new business travel booking and shopping trends? Not sure what the new trends are?
We have created a video, adopted from our “Business Travel 2.0” webinar, to help propel your marketing efforts.
What you will learn:
1. Who today’s business travelers are.
2. How they shop for and book hotels.
3. How to show them that hotel will make their trip a success.
4. How to ensure that your story is accurate across the web.
You will hear from the following featured speakers:
–Joff Romoff: Director of Supplier Relations & Global Supplier Management at Concur
–Sandy Taylor: Director of Worldwide Sales Corporate at Best Western International
–Darlene Rondeau: Vice President of Best Practices & Online Merchandising at VFM Leonardo
If you want to learn more about business travelers, join us on February 27th, 2013 at 11am ET for our “Marketing to Business Travelers: Art & Science of Visual Storytelling” webinar. Register now!