The online travel planning process is one that often involves research on multiple websites and consideration of a number of factors. Learn why hotel content (primarily visual) plays a significant role in driving bookings.
Jeff Higley, Vice President, Digital Media & Communications HotelNewsNow.com/Smith Travel Research talks about where and how hotels are finding success online amidst a hotel sea with fewer fish than before. Learn the importance of marketing your hotel and ensuring your message is cohesive and relevant to your target [...]
Preferred Hotel Group Selects VFM Leonardo as Exclusive Provider of Visual Content Distribution Services
Member properties of Preferred Hotel Group’s brands: Preferred Hotels® & Resorts, Preferred Boutique™, Summit Hotels & Resorts™ and Sterling Hotels™ to use VFM Leonardo’s VScape® and VBrochure™ products exclusively to distribute photos and rich media (virtual tours and videos) to 30,000+ [...]
StarCite, Inc., the leading provider of Web-based solutions to strategically manage corporate meetings and events, announced an extended partnership with VFM Leonardo Inc., the leader in online visual content distribution for hotels worldwide. Through the partnership, StarCite will showcase hotel properties to meeting buyers [...]
David talks about the shift from offline to online marketing in reaction to the tremendous increase in online travel shopping over the past five years. You will learn the roles of online and offline content and insights into measuring the ROI of online initiatives.
WORLDHOTELS Selects VFM Leonardo as Exclusive Solution to Manage and Distribute Hotel Visual Content
VFM Leonardo’s VScape® Digital Asset Management System is selected by WORLDHOTELS for the management and distribution of hotel visual content to optimize online merchandising of its affiliate hotels’ with virtual tours and videos.
VFM Leonardo Inc., the leader in online visual content distribution for hotels, will power all visual content for Rosewood Hotels & Resorts, the premier manager of ultra-luxury properties throughout the world. Rosewood has selected VFM Leonardo's VScape® Digital Asset Management System to bring efficiency to sourcing and [...]
Join Henry H. Harteveldt, Vice President and Principal Analyst with Forrester Research, as he unveils interesting and fresh research and insights into the role content plays with travel shoppers and how it impacts the five pillars of successful eBusiness. John McAuliffe, Chief Marketing Officer, VFM Leonardo, will accompany [...]
VFM Leonardo Selected to Exclusively Manage and Distribute Visual Content for La Quinta Inns & Suites
VFM Leonardo’s VScape® Digital Asset Management System adopted by limited service hotel chain to manage visual content and seamlessly distribute to electronic distribution channels.
NEW EPISODE! The New Luxury – Experience, Not Status featuring Bonnie Knutson, Professor at the Michigan State University School of Hospitality Business.