User behavior has a bigger influence on your property's SEO than you realize. Guest blogger Marco Braggio looks at 3 ways travel shoppers affect your SEO and how to use these to your advantage.
Even the most-experienced SEO experts must learn how to adapt to the changes Google makes in their search engine algorithms. Staying up-to-date on Google’s latest trends and changes will allow you to remain ahead of the game when it comes to planning your digital marketing strategies.
We break down the new rules of SEO and how they change the consumer's path to purchase, mobile optimization, and ultimately, your return investment.
The key to a successful website starts with customer happiness. Guest blogger Alicia Whalen explains 6 tips to help get you back on track with your digital marketing plan.
This is the July edition of Leonardo's blog recap. Where we focused on web marketing.
If we had to sum up the first half of 2015 in one word, it would be “mobile.” A look at how the marketing trends we predicted for 2015 are coming alive.
Use our mobile scorecard to find out if your property is making the most of mobile.
Our new scorecard goes over all of the must-have features for a visually compelling website that will help drive bookings - How does yours compare?
Let’s face it everyone is mobile obsessed. Whether it be a phone or tablet, it’s the first thing we look at when we wake up and the last thing we look at before crashing.
We spoke to hotel strategist Greg Oates to find out why video is so important to hoteliers and how it can propel engagement.