HotelREZ provides representation services for over 900 independent hotels around the world. As part of HotelREZ, client hotels receive access to Leonardo’s Enterprise platform, VScape, in order to manage their image distribution to 3rd party travel channels and all four major GDSs. At the end of 2018, HotelREZ conducted an [...]
As we work on developing our brand-new content management platform, we’re putting a spotlight on the core technology that has made Leonardo the industry’s leading image distribution platform for many years. Leonardo’s technology does more than just store and distribute photos. Hotel media goes through an extensive automated [...]
As you can imagine, building a new technology platform isn’t something that happens overnight. As Leonardo’s CTO, I’m going to chronicle our journey as we embark on our mission to deliver a new Content Management Platform that meets the needs of our hotel customers today and prepares us to tackle the challenges of tomorrow.
Members of our Product, Sales and Account Services teams had the pleasure of meeting with industry leaders to explore the distribution and technology landscape at HEDNA’s 2018 Global Distribution Conference in Lisbon, Portugal. Check out our top 9 takeaways from the conference that we believe can help hospitality companies be [...]
VScape helps hotel chains organize digital media assets for storage, retrieval and distribution to the world’s largest network of travel websites, their own brand sites, internal departments and third party vendors. Beyond just an asset repository, VScape provides support for key workflows, as well as content creation tools [...]
Visual content: When it's good, it's great for marketing a hotel online. When it's not, it doesn't do anybody any favors. In fact, it can discourage travel shoppers from booking. After price and location, photos play the biggest role in influencing the guest's booking decision. Learn how powerful visuals can help you win more [...]
Highlights from HSMAI's annual Digital Marketing Strategy Conference in New York. From macro Trends, to SEO and social media, see what's shaping hotel marketing in 2017.
Your hotel website is your digital storefront, and your content is the warm greeting to visitors. Learn how to craft compelling web content that motivates travel shoppers to book. See the highlights from our webinar.
With just over two weeks until Christmas, we’re recapping the best blog articles from 2016. Here is what piqued the interest of hotel marketers around the globe, with some practical tips to take into 2017 and beyond.
In part 2 of our 2016 recap, we examine major changes made by Facebook, TripAdvisor and the OTAs that will impact hotel marketing in 2017.