Competitive Intelligence: A New Approach to Hotel E-Business
Do you know…
- What your competitors are up to?
- How much guests are paying for hotels like yours?
- What guests are saying about your hotel online?
These are just some of the things hoteliers NEED to know in order to gain a competitive advantage.
In this VTV Channel episode, Rick Leutwyler, COO of Pegasus Solutions and President of Pegasus Representation Service, shares his perspectives on how hoteliers can:
- Take ownership of collecting, understanding and acting upon intelligence
- Make this seemingly overwhelming exercise much more manageable and cost-effective
- Control the future rather than react to the past