Get ready for an exciting launch of VTV Channel – Season Two on January 11th, 2010 with The Billboard Effect

VTV Channel will launch its second season of episodes on January 11th, beginning with Chris Anderson of Cornell University’s Cornell School of Hotel Administration speaking about “The Billboard Effect” – a report about a study conducted in partnership with JHM Hotels and Expedia in which four properties were cycled on and off Expedia over a period of three months. Subscribe to VTV to be notified when this episode goes live.

Missed out on season one?
All of the episodes are still available. Check out this guide for links to previous VTV Channel episodes on hotel online merchandising, eBusiness strategies, generational marketing, social media and more!

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