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Are you using your hotel marketing budget wisely?


“The vast majority of online reservations are made either at the image gallery or one click later,” says Dr. Diana Driscoll, LEED AP, founder of Hotel Rescue™, president of Ridgeline Hospitality and award-winning optometrist in her VTV interview titled Using Your Hotel Marketing Budget Wisely with our Chief Marketing Officer, John McAuliffe.

With so many activities that can help drive conversions online, hoteliers need to allocate their budgets to the activities that generate the best results. Are you using your hotel marketing budget wisely?


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