Navigating The New: Strains on Search
Expert: Phillip Wolf, President and CEO of PhoCusWright
This series of episodes with Phillip Wolf, President and CEO of PhoCusWright, examines the forces that are transforming travel, tourism and hospitality that all travel companies must confront. Despite tough times, millions of travelers (many of them in the Asia Pacific region) are on a quest for sensational experiences. Their search, shop and buy behavior is unique, necessitating tailor-made tools and services. Watch this episode to learn how to capture a piece of this great, global potential.