Today we announced that the number of Hilton properties using our VBrochure product increased 160% in 2010. We have a long-standing relationship with Hilton Worldwide for management and distribution of hotel images.
From 360 Spins to Full Screen, this Hotel’s Online Presence is Pure Paradise – Hilton Papagayo Costa Rica Resort & Spa
The all-inclusive Hilton Papagayo Costa Rica Resort & Spa is at the very epicenter of a tropical paradise. In fact, the regions unique landscape and mystique is referred to by locals and visitors as “Pura Vida” – pure life.
Nothing “Muy Modesto” about this Hotel’s Online E-Business Success – Holiday Inn Express & Suites Modesto
The Holiday Inn Express & Suites is located in Modesto, California, a vibrant city located in activity-rich Stanislaus County. The hotel includes spacious guest rooms and suites along with a wide range of onsite hotel services for both business travelers and family vacationers.
Cornell University’s School of Hotel Administration released a report earlier this month on How Travelers Use Online and Social Media Channels to Make Hotel-choice Decisions. Their conclusions are based on past research, interviews with industry and academic experts and results of a survey of 2,800 business and leisure hotel [...]
Video is working for online retailers – it increases sales conversions, lowers shopping cart abandonment rates, reduces product returns and increases website stickiness. Hotels that have followed the retail industry’s lead and launched video are seeing similar results – particularly increased booking conversions.
Today we announced that the number of IHG hotels using VBrochure increased 200% last year. This increase in adoption is evidence that IHG properties believe in the power of visual merchandising to drive consumer action.
It’s a new year and a new beginning for the lodging industry. With travel expected to pick up this year, it has become even more critical for hoteliers to start focusing on reaching and engaging the hyper-interactive travel consumer. Knowing how to go about it is the challenge.
Today we announced the launch of our new marketing function focused on fostering best practices and educating industry professionals on online visual merchandising. Current research indicates that for every $92 spent online to acquire traffic, only $1 is spent to proactively convert this traffic. Our goal is to help hotels [...]
Today’s travel consumers continue to use the online space to research, shop, buy hotel accommodations as well as share their experiences.
They say the three most important factors in real estate are location, location, location. What are the three most important factors in selling the hotel experience online? Video, video, video! Rebecca Selby, Director of Sales & Advertising at Vandervert Developments & Hotels says it herself “my advice to other hotel marketers [...]