Superstar Storyteller: Garden of the Gods Club Lodge
You have a story to tell, a mission statement, a feature, a location or an experience just waiting to be shared. Every hotel is unique and should use its voice to communicate with travel shoppers.
Garden of the Gods Club Lodge tells their beautiful story through an array of breathtaking images of the property’s scenery. One of the lodge’s best features is the stunning landscape that surrounds the property located in beautiful Colorado Springs.
The Lodge displays these attractive photos across the welcome page and also in the gallery but they also include virtual tours for a very realistic idea of what it would be like to stay with them. Garden of the Gods Club does a wonderful job carefully selecting a diverse selection of media for their web gallery. They choose photos that please a variety of guests, and highlight different seasons, so not to limit their property as a primarily summer getaway.
Expanding their social reach, the lodge has developed a very established Pinterest page. Much like their website, they have display boards that feature a variety of interests for the many types of guests their property attracts. This is a great way to reach out to travel shoppers through social media channels.
If there’s one thing Garden of the Gods Club does best it’s their ability to appeal to a number of different travel segments by showcasing the versatility of experiences to be had at the lodge & club or spa & salon.
Learn more on how you can become a visual storytelling star and download our free eBook: Anatomy of a Visual-First Website Experience.