Digital Marketing
Ten Blog Content Ideas for Hotels During COVID-19
Your hotel blog is normally all about amazing reasons to visit your area and stay at your hotel. We know that hotels may be struggling with figuring out what to post as they figure out their COVID-19 marketing strategy. Here are ten blog ideas to add to your content calendar. If you don’t have a blog – or don’t have the time to [...]
Marketing for the early recovery stages: top of funnel marketing for hotels
Most travel plans are on pause right now, but hotels should be preparing as different markets begin to open up or lift restrictions. Today we’re sharing top-of-funnel strategies that the hotel industry can implement to start building awareness and demand in the early phases of travel recovery. While travel is on pause, we [...]
6 Ways To Leverage Your Hotel’s Instagram Account
Along with your hotel website, Instagram has quickly become one of the best ways to tell your property’s unique story. Images are a great way to create incentive for guests to book their stay with you and to foster customer loyalty. What makes your hotel special? Find out what guests enjoy most about your hotel, be it the [...]
Content Experience Lessons the Travel Industry Needs to Hear
With so many options for travel shoppers available, hotels and the hospitality industry must market the experience of staying with them or engaging with their brand. To stand out, name recognition or value is simply not enough. Our marketing team headed to CONEX, a three day conference organized by Uberflip to hear from [...]
Top 9 Takeaways from the 2018 HEDNA Global Distribution Conference
Members of our Product, Sales and Account Services teams had the pleasure of meeting with industry leaders to explore the distribution and technology landscape at HEDNA’s 2018 Global Distribution Conference in Lisbon, Portugal. Check out our top 9 takeaways from the conference that we believe can help hospitality companies be [...]
Spotlight on the Leonardo Support Team
Our Support Team is here to ensure that any issues are resolved in a timely manner with minimal impact on your day to day operations. Today we shine a light on our Support Team so you can get to know them, what they do, and how they stack up to other Support Teams in the industry.
How to Attract Guests Online with Killer Visual Content
Visual content: When it's good, it's great for marketing a hotel online. When it's not, it doesn't do anybody any favors. In fact, it can discourage travel shoppers from booking. After price and location, photos play the biggest role in influencing the guest's booking decision. Learn how powerful visuals can help you win more [...]
Vizlly + SEO: An Update From Our CEO
In April, we announced the launch of our new Vizlly solution, which now includes SEO Marketing Services. It’s been nearly two months since then. Our CEO, Paolo Boni, shares an update on how it’s being received by the industry, and some important lessons we’ve learned along the way.
The 2nd Leonardo Hackathon: Ideas to Take Us Next Level
Last week, Leonardo employees competed in our second Hackathon. The 7 teams competing were tasked with creating ideas that either improved the performance of our products and processes, or increased the flexibility of Vizlly-powered websites. See what they came up with.
The Evolution of Vizlly: A Message from Our CEO
It’s been 2.5 years since we first launched Vizlly, our “multi-channel digital marketing system.” Vizlly was built on the premise that hotels could drive more direct bookings if they had a great hotel website – one specifically designed to convert. Well folks – we were wrong. Or, I should say, we were partially right.