Hotel E-Marketing Minute
Find out how this new Facebook feature can benefit your hotel and why social media expert Dave Kerpen from Likeable.com believes that “Facebook Graph Search is an absolute game changer.”
“Right now in the world, there are actually more mobile phones in circulation than toothbrushes and we expect by the end of 2013 there will be more mobile circulating than actual people on the planet.” Mobile has exploded in recent years and its impact on travel is incredible.
Google reports that mobile travel queries have increased by 3,000%.* This is just one of the many reasons why your hotel should have a mobile-optimized website presence.
In preparation for the New Year we have created a special edition of our Hotel E-Marketing Minute where asked eight industry figures to answer the question, what should hotel marketers be focused on in 2013?
With the size limitations of smartphones and tablets, we asked Laurence how can hotels inspire travelers on mobile screens?
Social media is a major aspect in hotel marketing today, however maintaining a successful online presence can seem like a daunting task for busy hoteliers. We asked Daniel Edward Craig, Hotel Consultant, ‘is it best for hotels to outsource social media?’
With social media on the rise, should hotel marketers maintain their online advertising and SEO efforts? We asked Scott Wiseman, Director of Search Technology at Taurad to see if he thinks hotels should reassess their priorities.
Check out our new Hotel E-Marketing Minute with Daniel Edward Craig, Hotel Consultant. Craig answers the question: “What is the first priority for launching a hotel social media strategy?"
Check out our new Hotel E-Marketing Minute with Dr. Diana Driscoll, LEED AP – Founder of Hotel Rescue & President of Ridgeline Hospitality & Award – winning optometrist. She answers the question: Where Should Hoteliers be Spending their Marketing Budgets Today?
Check out this new Hotel E-Marketing Minute with Daniel Edward Craig, Hotel Consultant. He answers the question "Which social networks are top priorities for hotels?”