Driving organic traffic to your hotel website is important, but driving quality traffic should also be a priority. By tweaking your SEO strategy to focus on long tail keywords, you’ll be able to drive more quality website traffic that is more likely to convert.
A high-performing hotel website is based on science, not guesswork. It leads travel shoppers down a logical path to the booking engine. In our recent webinar, we dissected the critical elements of successful hotel website – one that turns lookers into bookers. We've recapped the highlights here.
Today’s traveler is overwhelmed with options when searching for a hotel online, making it easy for the “right” hotel to go unnoticed. Ellis Connolly from TrustYou explains the role guest reviews, specifically meta-reviews, play in traveler booking decisions.
We recap the best, most actionable advice from our 2015 webinar series for hotel marketers. Learn how to grow your bottom line with these great tips from our pros!
The world of search marketing is evolving and it's more important than ever to put time and effort into creating compelling content that is valuable to your target guests. We tell you how.
Why an Award-Winning Website isn’t the Answer to the Question “How Do I Increase Revenue for my Hotel?”
Winning awards shouldn't be the goal of your hotel website. Here's what you should focus on instead.
Guest blogger Scott Yankton shares how to increase conversion on your hotel website.
These easy-to-implement best practices will breathe life into your website, help you better tell your hotel story and engage travel shoppers.
Find out what hotel digital marketing innovation we'll be showcasing at ITB Berlin.
Understanding the Traveler’s Path to Purchase: Insights from the Hotel Association Canada Conference 2016
Learn how to consistently present your property's message and drive travel shoppers to book directly.