Online Merchandising
Look Beyond Your Rooms to Drive Ancillary Revenue in 2017
There are many strategies to boosting revenue, but one area most hotels are neglecting. It’s called ancillary revenue; looking beyond your rooms, to other products or services that can generate revenue. Airlines and cruise lines have built a very healthy profit margin from ancillary services. It's time for hotels to do the same.
Why an Award-Winning Website isn’t the Answer to the Question “How Do I Increase Revenue for my Hotel?”
Winning awards shouldn't be the goal of your hotel website. Here's what you should focus on instead.
How To Supercharge Your Website and Watch Your Revenue Grow
These easy-to-implement best practices will breathe life into your website, help you better tell your hotel story and engage travel shoppers.
Webinar Wrap-Up: Clear-Cut Digital Marketing Strategies to Capture More Direct Bookings
Learn proven strategies from industry experts to help you drive more direct bookings on your property website in this webinar recap.
Why Ranking on Page #1 in Google is Not the Goal of SEO (and Other Hocus Pocus Mistruths)
The SEO mistruths that hotel marketers need to know.
Why Your Hotel Isn’t Showing up on Facebook Feeds Anymore
Hotel marketers need to be aware of Facebook's new algorithm changes or risk being pushed off the social media grid completely.
How Video Can Amplify Your Hotel’s Story And Increase Bookings
Video is one of the most powerful tools you have for reaching and engaging travelers while they shop. In fact, visitors who view product videos are 85% more likely to buy than visitors who do not
Fitger’s Inn Makes a Little Go a Long Way
Learn how Leonardo's VBrochure can help your hotel overcome its marketing challenges and see how Fitger's Inn learnt that size doesn't always matter.
How Does Video Impact Online Booking?
Video has never been more accessible for hoteliers or more desired by consumers
Say Hello to Leonardo: VFM Leonardo Rebrands
VFM Leonardo has a new name. It’s officially Leonardo Worldwide Corporation but we’re going by Leonardo.