There is good news for hotel marketers. Business travel is expected to increase this year and PhoCusWright predicts that 56% of corporate travel dollars will be spent online.
Watch this episode to learn how to prepare for and capitalize on the surprises that lie ahead in the travel, tourism and hospitality industry.
Watch this episode to learn how to meet the consumer’s new standards for content and communication which had become predominantly visual and touch-oriented.
Phillip Wolf, President and CEO of PhoCusWright Speaks on How to Reach and Engage Guests on New and Emerging Channels and Devices
This series of episodes with Phillip Wolf, President and CEO of PhoCusWright, examines the forces that are transforming travel, tourism and hospitality that all travel companies must confront.