Not convinced that content marketing will drive more bookings? This infographic may change your mind. See the stats on how effective content marketing really is!
Visual storytelling is the best way to show off what your hotel has to offer and to communicate your personality to travel shoppers online. But in order to have a visual story, your hotel first needs to have visual content!
Travel shoppers who view photos, virtual tours, and video of your hotel are 115% more likely to book than travel shoppers who view photos alone.1 Use a combination of media types to represent your hotel online.