What makes your property unique? What kind of traveler is most likely to book with your hotel? These are questions every hotelier must answer. Learn how to engage with different demographics and make your hotel standout.
Millennials, mobile and video: The triple threat that Google tackles in their latest study.
Learn about the new trends in business travel and how your hotel can attract these lucrative guests.
Want expert advice on how to target specific travel shoppers? Follow these tips from Lennert de Jong, Commercial Director for citizenM Hotels.
Today's travel shopper is active and resourceful. With so many choices, it is more important than ever for hotels to stand out. Learn how to target specific demographics in part two of this four part blog series.
The ins and outs of selling love - How hotel marketers can capitalize on Valentine's Day.
Claiming Millennials are not brand loyal is a complete misnomer. These 7 reasons will make you rethink the way you target this lucrative demographic.
Learn more about this new breed of travel shoppers who care about what's in their pocket - and it's not their wallet.
Pinterest is worth more than $5,000,000,000 because its 70 million users are rich, female, and like to spend. It’s time to take notice and target these powerful spenders in a more focused and effective way
Targeting Millennial travelers is essential for all hotels. By 2030, there will be an expected 78 million Millennial travelers and they are predicted to outnumber baby boomers by about 18 million. Your hotel’s social media accounts should have a few key elements to help gain the attention of the Millennial traveler.