travel review sites
Today’s traveler is overwhelmed with options when searching for a hotel online, making it easy for the “right” hotel to go unnoticed. Ellis Connolly from TrustYou explains the role guest reviews, specifically meta-reviews, play in traveler booking decisions.
Travel shopping is a complex journey. The average shopper spends many days, visits multiple different websites and accesses information on different devices. Every single touch point a travel shopper has with a hotel online impacts bookings.