Today’s traveler is overwhelmed with options when searching for a hotel online, making it easy for the “right” hotel to go unnoticed. Ellis Connolly from TrustYou explains the role guest reviews, specifically meta-reviews, play in traveler booking decisions.
If you missed our Digital Marketing Summit for Hoteliers last month, you missed a doozy. We've rounded up 14 of the best quotes from the event. See what struck a chord with hotel marketers everywhere.
In the "Mid-Funnel" phase of the Travel Shopping Journey, 65% of travel shoppers are considering multiple properties. This is a hotel's chance to influence and persuade. We recap Ellis Connolly (TrustYou) & Charlie Osmond's (Triptease) insights from our Digital Marketing Summit for Hoteliers. Part 2 of our 4-part series.
Ellis Connolly, Executive Vice President of TrustYou, explains in this VTV eMarketing Minute, the most important social media metric for hotel storytelling.
Ellis Connolly, Executive Vice President of TrustYou, explains in this VTV eMarketing Minute how guests are telling your hotel's story for you through online reviews and by uploading photos across the web.