This Makes Consumers More Likely to Click on Your Hotel in Search Results

With more competition now than ever before, a hotel marketer’s biggest goal is to stand out and get the travel shopper to choose them. Give yourself a much needed boost with some visuals! Bright Local’s newest statistic explains that 60% of consumers are more likely to click on a business whose images appear in search results.

It is no secret that visual storytelling is very important in getting those vital clicks from online travel shoppers. How do you incorporate visuals to tell your hotel’s story?