What do travel shoppers want?
People connect with video. When researching hotels online, travel shoppers want to see two types of videos: professionally shot and guest produced. They want to be enticed but they also need validation.
In this VTV Channel video interview with Tom O’Rourke, President/CEO of O’Rourke Hospitality Marketing, you will learn:
- The roles of professional and guest videos
- Tips for developing inspiring videos
- Why travel shoppers want to see video
Watch it now: